Factors Influencing the Continuance Intention to use E-Wallet among Mainland Chinese Students in Malaysia

Abstract

The electronic wallet (e-wallet) usage has been increasing due to the rapid development of financial technology worldwide. While e-wallet has been used extensively in China, the state on whether the Chinese students from China will continuously use e-wallet in Malaysia is still unknown. This is particularly in terms of the determinants that could explain why mainland Chinese students in Malaysia would continuously use e-wallet. The technology acceptance model (TAM) was used to determine the relationship between perceived ease of use and usefulness with e-wallet users’ continuance intention. Three additional variables suggested by the literature were integrated into the research model. These are enjoyment, trust and satisfaction. Hence, this study aims to examine the proposed relationship between perceived ease of use, usefulness, enjoyment, trust and satisfaction with the e-wallet users’ continuance intention among the mainland Chinese students in Malaysia. The data was collected using the online survey. The data gathered from 388 respondents was then used to determine the relationship between the constructs. The results reveal significant relationships between ease of use and usefulness with the attitudes of continuance intention. The findings also found that the three additional variables of enjoyment, trust, and satisfaction influenced the attitude of mainland Chinese students towards e-wallet use; and that attitude significantly influenced the continuance intention to use e-wallet. Hence, the findings shed light in terms of identifying the factors that influence users’ continuance intention to use e-wallet. The findings inform the e-wallet service provider with the importance information on how to secure customer retention and attract new users for e-wallet)