Consumer Preference towards Selected Two Wheelers in Hosur

Authors

  • G. Banupriya
  • V. Sengamalam

Abstract

In Krishnagiri area, Hosur town is chosen to discover the buyer inclination towards chose two wheelers. The most significant activity of advertisers is to "consider purchasers and to guide companies and nonprofit organization into developing offers that are meaningful and attractive to target consumers. To find the consumers factors which influence them to buy the particular brand of two wheeler and their level of satisfaction above the usage of two wheelers. The Indian two wheeler industry began a modest start in the 1950’s and witnessed speculator growth over the last five years.

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Published

2020-02-14

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Section

Articles