A Study on College Students’ Intention to Participate in Online Courses

Authors

  • Chu River, Zhang Gaoyang

Abstract

Based on 533 valid sample data collected from college Students of 20 universities / colleges in Guangdong, Guangxi, Macau, Sichuan and Shanghai, an online courses (OLC) acceptance model was established through empirical study. It’s found that the sense of pleasure, interactivity and perceived ease of use can significantly affect the intention to participate in OLCs, and students’ trust in OLCs plays a full intermediary inside; The sense of presence can directly affect students’ intention to participate OLCs without trust as an intermediary; Students’ perceived usefulness of OLCs has no significant affect trust and intention to participate OLCs. Based on the findings, some suggestions were put forward for OLCs’ design and organization.

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Published

2020-08-01

Issue

Section

Articles